{"id":2603,"date":"2019-11-13T22:26:31","date_gmt":"2019-11-13T21:26:31","guid":{"rendered":"https:\/\/printfactory.com.ng\/?p=2603"},"modified":"2020-04-13T17:01:38","modified_gmt":"2020-04-13T16:01:38","slug":"internal-branding","status":"publish","type":"post","link":"https:\/\/printfactory.com.ng\/internal-branding\/","title":{"rendered":"How Internal Branding Is Changing The Face Of Business"},"content":{"rendered":"\n<p>Your office is more than just space, walls, chairs, desk, computers and people. It\u2019s a space where your brand and ideas come alive. Your internal office space is a great communicator and showroom in reflecting your brand and conveying key messages of your corporate vision, mission, and values.<\/p>\n\n\n\n<p>A workplace or an office space of a company says quite a lot about that business organization, who and what they are and what they stand for, by complementing both your offline image, online image, you will be able to communicate your messages more efficiently, thereby giving your clients and partners a better perception of the organization.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><a href=\"https:\/\/printfactory.com.ng\/product-category\/signs-display\/wall-branding-decals\/\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-1-1024x684.jpg\" alt=\"Internal space branding \" class=\"wp-image-2605\" width=\"331\" height=\"222\" srcset=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-1-1024x684.jpg 1024w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-1-300x200.jpg 300w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-1-768x513.jpg 768w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-1-510x341.jpg 510w\" sizes=\"(max-width: 331px) 100vw, 331px\" \/><\/a><figcaption>Office Space Branding<\/figcaption><\/figure><\/div>\n\n\n\n<p>Branding your office can have a positive impact on your employees. People want to be inspired and comfortable while working. So, it\u2019s really a great idea to have your workspace as comfortable and relaxing as possible, especially since it\u2019s a second home for employees and most of their waking hours are spent at the office. Office branding is not just about pleasing your employees and designing the office space; it should inform, delight, relax and motivate them.<\/p>\n\n\n\n<p>Anyone stepping into your office environment should come in and instantly understand what your brand values and service is all about. Office branding delivers improved consistency and reassurance of the brand through communication and improves how customers perceive the brand.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">A well-designed office space or interior will;<\/h4>\n\n\n\n<ul><li>Increase brand awareness.<\/li><li>Improve communication.<\/li><li>Boost employee morale and increase participation.<\/li><li>Increase productivity.<\/li><li>Your corporate values, vision, and mission will be clearly understood.&nbsp;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-2-1024x677.jpg\" alt=\"\" class=\"wp-image-2607\" width=\"571\" height=\"377\" srcset=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-2-1024x677.jpg 1024w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-2-300x198.jpg 300w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-2-768x508.jpg 768w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-2-510x337.jpg 510w\" sizes=\"(max-width: 571px) 100vw, 571px\" \/><\/figure><\/div>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Things to consider before branding your internal office space<\/h4>\n\n\n\n<p>Telling your brand story isn\u2019t just about plastering your logo and branding colors across the office. It\u2019s also about expressing who you are as a company and what you believe in and stand for, throughout your whole office space.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Mapping out your space and determining your brand values?<\/h4>\n\n\n\n<p>Each and every room should have your brand values incorporated so that people don\u2019t forget where they are. Don\u2019t create a branded office that is at odds with your business or the purpose of the space, for example placing a message on team growth at the reception meant for visitors.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">What message would you like to express?<\/h4>\n\n\n\n<p>Every company has its internal core values, vision and missions that are the pillars the company was founded on. Incorporating these same elements in the design of the office space can be helpful and inspiring reminders to employees as well as clients and&nbsp;partners.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"727\" src=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-4-1024x727.jpg\" alt=\"\" class=\"wp-image-2609\" srcset=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-4-1024x727.jpg 1024w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-4-300x213.jpg 300w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-4-768x545.jpg 768w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-4-510x362.jpg 510w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Speak your brand values with your wall designs<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Prioritize the message<\/h4>\n\n\n\n<p>Determine where messages should go and how they should be designed. Depending on space and message to be expressed, your design should create the ambiance of the message.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Include your products<\/h4>\n\n\n\n<p>One of the most effective office interior design techniques you could employ is to showcase your own products and how it can benefit your client.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Brand Color Scheme<\/h4>\n\n\n\n<p>You need to think carefully about the color scheme you will use in your office and consider how it relates to your brand. Alternatively, if using company colors would be too distracting, consider the nature of your business and decorate accordingly.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"656\" src=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5-1024x656.jpg\" alt=\"\" class=\"wp-image-2610\" srcset=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5-1024x656.jpg 1024w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5-300x192.jpg 300w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5-768x492.jpg 768w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5-510x327.jpg 510w, https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/web-5.jpg 1772w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Redefine your workspace … make it an amazing workspace<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Types of internal branding<\/h4>\n\n\n\n<p>The choice of branding your workspace will depend on your type of business and goals, but our branding experts are here to guide and advise you all the way.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Office branding comes in various forms and types ranging from; Wall Murals, wallpapers, Digitally printed wall graphics, anti-slip floor graphics, window frosting, Glass branding, vinyl branding, Logo-cut out, Foamex, acrylic signs, lightenings and lots more, thereby providing you with a wide range of branding techniques in expressing your brand. At Printfactory, we have the perfect solution for any workspace.&nbsp;<\/p>\n\n\n\n<p>Every company is unique and has its own story to express, let printfactory.com.ng help you express yours.&nbsp;<\/p>\n\n\n\n<p>Call or Whatsapp to speak with a customer representative: +2348175169736\/+2349056871858 \/ +2347038345937<\/p>\n\n\n\n<p>Follow our social media accounts: Instagram:&nbsp;<a href=\"https:\/\/www.instagram.com\/printfactoryng\/\" target=\"_blank\" rel=\"noreferrer noopener\">@printfactoryng<\/a>&nbsp;Twitter:&nbsp;<a href=\"https:\/\/twitter.com\/Printfactoryng\" target=\"_blank\" rel=\"noreferrer noopener\">@printfactoryng&nbsp;<\/a>Facebook:&nbsp;<a href=\"https:\/\/www.facebook.com\/printfactoryng\/\" target=\"_blank\" rel=\"noreferrer noopener\">@Printfactoryng<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your office is more than just space, walls, chairs, desk, computers and people. It\u2019s a space where your brand and ideas come alive. Your internal office space is a great communicator and showroom in reflecting your brand and conveying key messages of your corporate vision, mission, and values. A workplace or an office space of […]\n","protected":false},"author":2,"featured_media":3342,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[133],"tags":[1880,1871,1872,1874,1879,1876,1866,1878,1867,1868,1873,1870,1877,1869,1875],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Internal Branding Is Changing The Face Of Business - Printfactory<\/title>\n<meta name=\"description\" content=\"A workplace or an office space of a company says quite a lot about that business organization, who and what they are and what they stand for.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/printfactory.com.ng\/internal-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Internal Branding Is Changing The Face Of Business\" \/>\n<meta property=\"og:description\" content=\"A workplace or an office space of a company says quite a lot about that business organization, who and what they are and what they stand for.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/printfactory.com.ng\/internal-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Printfactory\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/printfactoryng\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-13T21:26:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-13T16:01:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/printfactory.com.ng\/wp-content\/uploads\/2019\/11\/blog-topic-header-printfactory-lagos-ng-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amanda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@printfactoryng\" \/>\n<meta name=\"twitter:site\" content=\"@printfactoryng\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/printfactory.com.ng\/internal-branding\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/printfactory.com.ng\/internal-branding\/\"},\"author\":{\"name\":\"Amanda\",\"@id\":\"https:\/\/printfactory.com.ng\/#\/schema\/person\/8302fa620f64dd996627f4ad134d58a4\"},\"headline\":\"How Internal Branding Is Changing The Face Of Business\",\"datePublished\":\"2019-11-13T21:26:31+00:00\",\"dateModified\":\"2020-04-13T16:01:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/printfactory.com.ng\/internal-branding\/\"},\"wordCount\":692,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/printfactory.com.ng\/#organization\"},\"keywords\":[\"acrylic signs\",\"brand awareness\",\"communication\",\"floor graphics\",\"Foamex\",\"Glass branding\",\"Internal Office Branding\",\"Logo-cut out\",\"office branding\",\"office design\",\"productivity\",\"signages\",\"vinyl branding\",\"wall murals\",\"window frosting\"],\"articleSection\":[\"Blog Post\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/printfactory.com.ng\/internal-branding\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/printfactory.com.ng\/internal-branding\/\",\"url\":\"https:\/\/printfactory.com.ng\/internal-branding\/\",\"name\":\"How Internal Branding Is Changing The Face Of Business - 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